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CREACTIVE LEADERSHIP - The Forum for Leadership Action Learning

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    TEAM: MIB 2-2

    ECOGLAM

    Refill Your Beauty, Refresh the World.

  • Executive summary

    EcoGlam is the new trendsetting lifestyle, representing a new era that resonates with the ideology of the new age cosmetics customer, a

    socially aware customer that aspires to consume responsibly in a social setting that ignites a true sense of belonging, and association with a more significant cause! Our ambitions hover around the dreams of achieving a circular economy, and we are assured we can do so by familiarizing refill systems in the cosmetics industry. With a clear vision, strategic allocation of capital in critical areas, and a solid commitment to customer feedback, we aim to establish a leading position in the sustainable beauty refill systems sector and invite investors to participate in this forward-looking initiative.

     

    Our competitive edge is distinguished through our “Wellness Shopping Experience.” Physical shopping is an event to look forward to itself!

    Assimilating an equanimous ambiance that epitomizes well-being through unprecedented attention to detail, putting caring effort and love into our products in the name of sustainability.

     

    As far as implementation goes, the potential is limitless, with attentive care to our customer's needs and feedback, an awareness of their

    lifestyles and pattern behavior, and making it a priority for us not to deteriorate connivance for sustainability, we designed incentivized

    systems that will cumulatively lead to an immense reduction in yearly wasted resources that would have stemmed from single-use waste, strictly due to refillable products catered to the young and willing!

     

    We aim to revolutionize beauty through sustainability, meet rising consumer demands, and ensure both environmental and financial growth by putting into action innovative systems that amends sustainable externalities for our communities and our nature, an intersection between the rising demand for eco-friendly products and the incentivized financial gains of adopting new consumer habits allows us to realize the global market that can be attained through systemizing and reverse engineering outdated habits. This will be achieved through providing funding for an awareness campaign of our sourced refillable products, emphasized by the visibility of abundant refill stations and subscription and online-based models, illustrating in totality the significance of the problem at hand, and why the easy choice for our consumers to make, is the best choice to make for them, and most importantly, for our planet!

    Contents

    • Key insights
    • Explainer video
    • Team feedback
  •  

    Key insights

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    Explainer video:

  • Provide Constructive Feedback to Team

    Assess the presented green business innovation, provide valuable feedback, and advise on ways to make this reality.

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